Direct Marketing Coordinator

Department:

Shared Services

Summary:

Responsible for a variety of daily marketing activities including: media coordination and scheduling; social media postings; reputation management, scheduling and proofing email, mail, text and other marketing materials; plan and participate in public relations activities; assist in purchasing of marketing supplies; tracking of expenses and budgets.

Essential Functions:

  • Provide exceptional customer service to all internal and external customers.
  • Assists ECR and Property Marketing teams on set up and proofing direct marketing campaigns including: mail, email, text and other direct marketing programs.
  • Assist ECR team in reporting and analysis of direct marketing campaigns.

Required:

  • High school diploma or GED. College degree or relevant work experience within this field is required.
  • Must have at least 2 years of experience in a marketing role with the following skills: working with naming convention and coding standards; setting up/creating direct marketing program groups and offer codes in a casino management system; working with other departments to track offers, discounts and promotional programs in other operating systems; processing and proofing  direct mail and email campaigns; working with direct mail vendors on campaigns; proofing and approving email campaigns; tracking expenses to budget goals and expense forecasting; working with prize matrix, re-investment criteria and pro-formas; reviewing reports to contribute to marketing planning discussions; detailing out monthly marketing calendars and plans.
  • Experience with Microsoft Office product and casino management/player tracking system is required.
  • Experience with Micros, hotel management systems, email deployment tool, kiosk tool and web tool is a plus.
  • Must be able to work in a fast-paced environment with frequent change while maintaining a positive team oriented outlook as this position will require collaboration with others to achieve successful outcomes.

Schedule:

Tues. - Sat.

Salary:

Based on experience

Rhythm City Casino Resort® is an Equal Opportunity Employer dedicated to non-discrimination in employment. We select the best qualified individual for the job based on job-related qualifications regardless of race, age, color, religion, sex, national origin, ancestry, marital status, sexual preference, disability or any other status protected by applicable law.

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